Custom CRM software for your business

Customer tracking systems built around the way you work, bringing your customers, quotes, sales and your team's tasks together on a single screen.

Get a quote Our work
Delivery
In stages
Access
From the browser, on any device
Ownership
Your data, transferable code

When Excel and off-the-shelf CRMs aren't enough

Most businesses start tracking customers with Excel spreadsheets, WhatsApp chats and notebooks. As the business grows, information gets scattered: which customer received which quote, who is waiting for a follow-up, where each sale stands — none of it is visible in one place.

Off-the-shelf CRM packages partly solve this problem, but they ask you to fit your business into their mold. You end up with dozens of features you never use, a few critical flows that are missing, and monthly fees that grow with the number of users.

A custom CRM mirrors your sales and service process exactly. Screens, fields, stages and reports are designed around your business; your team sees only what they need. The system runs in the browser and can be accessed from a computer, tablet or phone.

What can CRM software include?

  • Customer records

    Company and contact details, meeting history, notes, files and all correspondence kept in one place.

  • Quote management

    Preparing quotes, sending them as PDFs, tracking revisions and following whether a quote has been accepted.

  • Sales pipeline

    A sales funnel that tracks opportunities stage by stage; see where every deal stands at a glance.

  • Tasks and reminders

    Follow-up calls, meetings and tasks, with reminders sent to the right person when the time comes.

  • User roles and permissions

    Roles such as manager, sales and support; everyone sees only the information they're authorized to see.

  • Reports and dashboards

    Statistics on sales, quote conversion, team performance and individual branches.

  • Integrations

    Connections to your website forms, email, SMS, accounting or e-invoicing systems.

  • Mobile access

    Phone access for your field team; a separate mobile app if needed.

Who is it for?

For businesses whose customer and work tracking has become scattered and who need to share the same information across the team:

  • Companies that sell through quotes

    Companies in manufacturing, projects, wholesale or services that prepare and follow up on quotes.

  • Multi-branch businesses

    Businesses that want to see customer and performance data from all branches in one central place.

  • Appointment and membership businesses

    Businesses that track clients or members, such as clinics, gyms and educational institutions.

  • Teams unhappy with their current CRM

    Teams running into the limits of packaged software or facing rising per-user fees.

How is CRM software developed?

  1. Process analysis

    We talk with your team to map out how work flows today, where information gets lost and which reports you need.

  2. Scope and priorities

    We decide which modules come in the first stage and give you a timeline and fixed price.

  3. Design

    We design the screens and flows and review them together with your team.

  4. Staged development

    We deliver the system module by module; while your team uses the first module, we develop the next.

  5. Data migration and training

    We migrate your data from Excel or your old system and train your team on how to use the new one.

  6. Support and improvement

    We keep developing the system based on the needs that come up during use.

What determines the cost of CRM software?

The cost of a custom CRM depends on the number of modules and how complex your processes are. We don't charge a monthly per-user fee; we clarify the scope and give you a fixed price. By splitting the system into stages, we get you up and running quickly with the first module. These are the main factors that determine the price:

  • Number of modules

    Which modules you need: customers, quotes, sales, tasks, stock, support and so on.

  • Roles and permissions

    How many user types and permission levels there are.

  • Reporting

    The number and level of detail of the reports and dashboards required.

  • Integrations

    Connections to accounting, e-invoicing, email, SMS or your website.

  • Data migration

    How much existing data there is and how well organized it is.

  • Mobile use

    Whether your field team needs a separate mobile app.

Tell us about your project; we'll reply within 24 hours with a scope and timeline proposal.

Request a quote

Our work in this area

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CRM software FAQ

Why custom software instead of an off-the-shelf CRM?
Packaged CRMs make you fit your business into their mold, and monthly costs grow as you add users. A custom CRM contains only the screens you need and mirrors your processes exactly; the source code can also be handed over to you if you wish.
How long does it take to build CRM software?
It depends on the scope. We split the system into modules and usually put the first module into use within a few weeks; the other modules are added in stages.
Can you migrate our existing Excel data?
Yes. We clean up the customer, quote and sales data in your Excel spreadsheets or old system and migrate it to the new system.
Can the system be used on a phone?
Yes. The CRM runs in the browser and adapts to phone and tablet screens. We can also develop a separate mobile app for your field team.
Where is our data stored?
On a server opened in your name, if you like. The database and source code can be handed over to you; regular backups and access permissions are part of the setup.
Can it connect to our accounting or e-invoicing system?
Yes, if the system you use supports integration. During discovery we review your existing software and clarify which connections can be made.

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